Case study

Kinepraktijk Cares

Kinepraktijk Cares is a modern physiotherapy practice dedicated to enhancing the well-being and mobility of its clients.

Industry

Physical therapy

Year

2023

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The ask

Kinepraktijk Cares approached us to create a brand identity and website that would differentiate them from typical physical therapy practices. Their goal was to highlight movement and attract clients who view physiotherapy as a vital part of their active lifestyle. The client also wanted to make it easier for patients to book appointments online and showcase testimonials from satisfied clients.

Scope of work

Brand identity, website design, direct marketing materials.

Brand identity

We developed a bold and fresh brand identity that focuses on movement, steering away from traditional physical therapy symbols like spines and generic blue tones. The design emphasizes a modern aesthetic that appeals to sportspeople and reflects the dynamic nature of the services offered.

Website design

The website design prioritizes user-friendliness and accessibility. It includes an easy-to-use online appointment booking tool, streamlining the process for clients to schedule their visits. The site also features client testimonials, underscoring the practice’s reputation for excellent care and positive outcomes. By moving the booking process online, Kinepraktijk Cares had to take a lot less time for calls during daily practice.

Thanks to Tessa, I have a unique website; my clients are impressed and find the site transparent and accessible. The logo and colors are a testament to her creativity; she sees opportunities instead of problems. An absolute asset to my business. Many thanks for this, Tessa!

— Davy Cares

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